Everyone in attendance during the SMX Advanced presentation with Amy Bishop and Michelle Morgan got an amazing deep dive on using paid media channels to effectively guide users from discovery…
Anchor text is the part of a link that is visible to users and it is important for SEO for many reasons. What you write as anchor text, for both…
Mary Meeker Internet Trends Report – Source: Hootsuite & WeAreSocial Digital 2019 report (1/19). Mary Meeker has released her annual internet report, giving marketers a glimpse of where we are…
Since it first debuted in 2011, Search Engine Land’s Periodic Table of SEO has become a globally recognized tool that search professionals have relied on to help them understand the…
Facebook has rolled out a new Study from Facebook marketing research program that involves users downloading an app to collect data from their phone. The company said the the information…
Small business owners increasingly understand that website success depends on developing and implementing an SEO strategy. More than one-third (36%) of small businesses already have an SEO strategy, and an…
What is a search term? The definition of a search term (or search query) is straightforward. A search term is a single word or multiple words (search phrase), a user…
Steve Jobs put it well when he said, “Simple can be harder than complex…but it’s worth it in the end because once you get there, you can move mountains.” This…
With greater consumer adoption of smartphones and the high functionality apps within them, there can be no doubt that mobile has taken over. In fact, according to a recent study…
The influencer community is one of the rare businesses where women dominate the field. Across all industries – travel, fashion, technology, food and entertainment – women make up 77% of…
